The New York-based arm of the Cooking Vinyl Group, CV America, is offering clients a ‘publishing services’ model that aims to take the pain out of publishing for partners.
As well as offering a more standard menu of label services, CV America’s new ‘publishing services’ setup enables partners to handle publishing A&R, whilst Cooking Vinyl drives the operational side.
The first partner to take advantage is with Cascine, a burgeoning indie label from Greenpoint in Brooklyn, whose modern pop roster includes Chad Valley, Erika Spring, Jensen Sportag, Keep Shelly in Athens, Kisses, and Yumi Zouma.
Jeff Bratton, owner and founder of Cascine, commented on the new venture: “We’re excited to partner with CV America in launching a publishing division for the label. By leveraging CV’s expertise in the space and Cascine’s relationships with artists, I’m confident the relationship will be both fun and fruitful.”
Meanwhile, CV America has announced its first run of it own publishing signings scoring worldwide deals with British singer/songwriter Mary Epworth (pictured) and Scandinavian sunshine-pop group Postiljonen, for whom it has procured three sync deals for in Fox’s ‘The Following’, HBO’s ‘Looking’, and an Oakley Internet commercial.
Also signing for the world are US electro-pop act The Frail and Belgian cosmic house duo Mugwump, whilst Coalition-signed Canadian three-piece The Balconies have joined for multiple territories, and French electronic musicians Team Ghost, led by M83 co-founder Nicolas Fromageau, for North America only.
CV America has also recently launched an outsourced A&R network. Working internationally, these representatives – including Dan Koplowitz (founder of Friendly Fire Recordings – Oh No Ono, Asobi Seksu, The Phenomenal Handclap Band, and The Concretes) in California and the UK’s Rich Thane (founder of online music magazine The Line Of Best Fit and independent record label Best Fit Recordings) – have greed to bring potential publishing clients to CV America’s attention.
CV America’s CEO Erik Gilbert said of the developments: “These are exactly the sorts of deals that we envisaged being able to make when we formed CV America, and we’re very pleased to have secured such a strong roster of songwriters. Having a US publishing division has opened up a lot of exciting opportunities for the CV Group – not least our new label partnerships and A&R network – which we are continuing to explore.”
Mary Epworth added: “I’m very happy to be joining the Cooking Vinyl US family, and working with Erik has been really exciting. It’s great to know I’ll have a team working on my behalf across the pond, and I’m looking forward to seeing what comes next.”Music Business Worldwide
