TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us:
Creation is the core of TikTok’s purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy – a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. Join us.
About the Team:
Music promotion service is a service to serve artists and labels to promote their music across the Music ecosystem (TikTok, Capcut etc.) Our team aims to provide hands-on experience and best product efforts on TikTok song promotion to our music partners.
Responsibilities:
- Oversee product operation for promo service in US market, serving for labels/agencies/artists music promotion strategy
- Understand the clients’ needs of the US market, help the product team to design the product feature, USP and go to market plan.
- Support generating promotion methodology, organizing agency education and client workshops
- Responsible for the incentive plan to the clients and managing the budget and ROI
Qualifications
- 3-5+ years of product management experience building products/tools related to music marketplace, influencers marketing, or advertising.
- Deep understanding of the advertising landscape and the needs of music advertisers, including experience with creative development, influencers marketing, media buying, and ad optimization.
- Strong experience with the TikTok ecosystem, including the TikTok app, its related products, and its user community.
- Excellent analytical skills, with the ability to use data to inform product decisions and drive continuous improvement.
- Strong cross-functional collaboration skills, with the ability to work effectively with engineering, design, data science, and business development teams.
- Excellent communication skills, with the ability to clearly articulate complex product concepts to both technical and non-technical stakeholders.
- Experience with multi-project management and execution in a cross-functional environment
- Music background or label/artist background is preferred
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at tiktokops.accomodations@tiktok.com