Lori Giamela and Kevin Valentini have been promoted at RCA Records in the US to Vice Presidents, Rhythm Promotion.
Both execs move up from their prior position as Senior Director, Rhythm Promotion at the Sony label
Under their leadership, the RCA Rhythm Radio Department reached a #1 chart share in 2018.
During their tenure, the duo have helped break artists at radio including G-Eazy, Tinashe, Bryson Tiller, SZA, and Khalid.
In their new roles, Giamela will remain in the company’s west coast office, while Valentini will remain in the New York headquarters.
The two will continue to report to Joe Riccitelli, Co-President, RCA Records, who said: “There is nothing more satisfying than seeing two exceptional promotion executives grow into their potential.
“Lori and Kevin have shown the ability to strategize and execute #1 campaigns to their fullest. Their passion and commitment to RCA’s success is evident in everything they do.”
joe riccitelli, rca records
“Lori and Kevin have shown the ability to strategize and execute #1 campaigns to their fullest.
“Their passion and commitment to RCA’s success is evident in everything they do.”
Giamela has over a decade of marketing and promotion experience and previously held positions in radio promotion at Capitol Music Group, Def Jam and Elektra.
Since 2016, she has been the co-head of the Rhythm format at RCA, crafting promotion strategies to help break numerous artists at the format.
Valentini started his tenure with J Records/Sony in 2004 overseeing Mixshow Promotion in the Urban Department.
In 2011, he transitioned to the Pop department as National Dir. of Rhythm Radio and shortly after was appointed co-head of the Rhythm Department.
“After almost five years at RCA, I could not be more thrilled to start this next chapter in my career at such a powerhouse label.”
Lori Giamela
Giamela said: “I would like to thank Peter Edge, Joe Riccitelli, and John Fleckenstein for this incredible promotion.
“After almost five years at RCA, I could not be more thrilled to start this next chapter in my career at such a powerhouse label.
“Being involved with breaking artists such as G-Eazy, Khalid, Bryson Tiller and SZA have been some of the proudest moments in my career.
“I look forward to cultivating our new artists as well as developing and furthering our existing roster.”
“I would like to thank Peter Edge, Joe Riccitelli, and John Fleckenstein for believing in their own and promoting from within.”
Kevin Valentini
Valentini added: “I am very excited and grateful for this opportunity and would like to thank Peter Edge, Joe Riccitelli, and John Fleckenstein for believing in their own and promoting from within.
“I look forward to continuing to work and represent the best artists in the industry here at RCA.”
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