Sony Music Entertainment Africa has appointed Lutendo Kungoane, aka DJ Sliqe, as the Head of Hip-Hop/R&B at Sony Music Entertainment South Africa.
In his new role Kungoane will head up Sony Music’s investment in Hip Hop and RnB in South Africa.
Kungoane will be responsible for leading the company’s discovery, acquisition and development of new talent as well as steering the careers of existing Sony Music signings.
The DJ’s career has seen him work with South African artists including Kwesta, Riky Rick, Shekhinah, A-Reece, Yanga Chief, AKA and many others.
Born and raised in Gauteng, Lutendo Kungoane, also known as DJ Sliqe, began his music journey in high school as the school DJ for socials and events.
His first breakthrough came from being a resident DJ at clubs on 7th Avenue in Melville, in Johannesburg and he soon started playing at events across the country.
DJ Sliqe made history on June 4, 2016 by becoming the first local hip-hop DJ to win a South African Music Award (SAMA) for the Best Remix Category with his hit single Do Like I Do (Remix) featuring L-Tido, Riky Rick, Kwesta, Nadia Nakai, Reason and the late Flabba.
Meanwhile, at the SA Hip Hop Awards, he took home the Best Mixtape Award for Inja Yam (Vol. 1).
“We are excited to welcome DJ Sliqe into the A&R team and look forward to working with him to take the local Hip Hop scene to the next level.”
Spiro Damaskinos, Sony Music
A&R Director, Spiro Damaskinos said: “Having signed & worked with DJ Sliqe for many years now, we’ve seen first-hand what a great producer he is, and also what an important role he plays in the local scene.
“We are excited to welcome DJ Sliqe into the A&R team and look forward to working with him to take the local Hip Hop scene to the next level.”
“There’s an amazing quality about a creative like Sliqe’s choice to join us.”
Sean Watson, Sony Music Entertainment Africa
Managing Director of Sony Music Entertainment Africa, Sean Watson, added: “There’s an amazing quality about a creative like Sliqe’s choice to join us.
“It’s about his vision for the music he loves and where he can make the most difference from for his fellow artists. It’s apparent he wants to invest his time and energy in making a difference for his music community out of a role in A&R.
“It’s a sign of his selfless commitment to his peers and something we’re very excited about supporting!”
I’m excited to work with the Sony Music family and create magic for South African Hip Hop and R&B.”
Lutendo Kungoane
Lutendo Kungoane said: “I thank God for the opportunity. I give my sincere appreciation to Sean Watson for entrusting me with this new responsibility.
“I’m excited to work with the Sony Music family and create magic for South African Hip Hop and R&B.”Music Business Worldwide