New York-based social radio platform Stationhead now lets users record their shows, launching what it describes as “an entirely new medium of shareable, on-demand, binge-able audio content”.
The DIY platform lets anyone create their own radio station and connect over interactive audio content with live talk, guest callers and messaging.
The new on demand feature is powered by Stationhead’s ONcast technology.
More than 200,000 shows have been created by hosts on the platform since it launched in November 2018.
Unlike traditional radio, where a single broadcast is sent out to all listeners, Stationhead is integrated with Spotify and Apple Music so every listener counts as an individual paid stream for every song played.
Stationhead says that its hosts don’t need to acquire licenses to any songs before adding them in full for their listeners.
Songs from Apple Music and Spotify are not recorded for the new on-demand feature.
Only voices and chat on the shows are recorded. Songs that feature in the live or on-demand versions of the shows are streamed from a user’s premium streaming account.
The company claims that some artists have seen more than a 100% increase in streams through its platform.
“Stationhead has built a social network on top of our business model. That’s very exciting to me.”
Kevin Liles, 300 entertainment
The platform’s investors include Avex, Downtown Music Publishing, President/Founder of Lava Records Jason Flom, President of S Curve Records Steve Greenberg, Chairman/COO of Atlantic Records Julie Greenwald, Grammy-nominated songwriter Scott Harris, Former Owner/Chairman of Warner Music Group and Founder of Lee Equity and THL Capital Thomas H. Lee, President/Co-founder of 300 Entertainment Kevin Liles, President and CEO of Arista Records David Massey, and Round Hill Music Publishing.
Stationhead’s partners include 300 Entertainment, GOOD Music, and Roc Nation’s EQ Distro, who have all created shows and events for Stationhead listeners, hosts, and artists.
Advisors include Raekwon, Aaron Schildkrout, and Stevie Van Zandt.
“This new medium has a way of tearing down the walls to reveal our truest most authentic selves to each other.”
Ryan Star, Stationhead
“As an artist, I know first hand the value of these music streaming platforms,” said Ryan Star, CEO and co-founder of Stationhead.
“That’s why Stationhead was designed to get more people streaming and more people connecting around streaming.
“We believe that by allowing people to share their stories through voice and music, we can help people feel connected to each other and positively impact the world around us.
“This new medium has a way of tearing down the walls to reveal our truest most authentic selves to each other.”
“In the midst of an audio revolution driven by podcasting, music streaming, and smart speakers, Stationhead is the only social platform built for it all.”
Murray Levison, Stationhead
Murray Levison, Stationhead COO added: “Stationhead is the YouTube of audio, and our current growth rate is matching and sometimes exceeding YouTube’s early numbers.
“In the midst of an audio revolution driven by podcasting, music streaming, and smart speakers, Stationhead is the only social platform built for it all.”
Kevin Liles added: “Stationhead has built a social network on top of our business model. That’s very exciting to me.”Music Business Worldwide