Sarah Hildering van Lith has joined music distribution, marketing and technology company Ingrooves Music Group as its Director of Dance & Electronic, a newly created role.
Based in Amsterdam, Hildering van Lith will work with Ingrooves’ global team to drive growth in dance and electronic music, while also establishing an increased presence in the Benelux countries.
Hildering van Lith is the Association for Electronic Music (AFEM) co-chair and author of AFEM’s ‘Code of Conduct’ against sexual harassment and gender discrimination.
The code is aimed at AFEM company members and all organisations and professionals operating in the wider electronic music industry.
For the past three years, Hildering van Lith , alongside three colleagues, has led a global independent research project on behalf of the AFEM into gender balance.
She has also served as a Business Development and Marketing Executive for various record labels and distributors over the past 10 years, including Don Diablo’s HEXAGON and digital service provider FUGA.
“Sarah brings with her deep relationships within dance and electronic music.”
Nick Roden, Ingrooves
Nick Roden, Managing Director of Ingrooves Music Group UK, said: “The Netherlands is the birthplace of a wealth of electronic talent that has dominated the global dance scene.
“We recognize the importance of having a local music expert in the Benelux territories to work with artists and labels that require a face-to-face, tailor-made approach to distribution and marketing.
“Sarah brings with her deep relationships within dance and electronic music and will play an important role in advancing Ingrooves’ presence in the Netherlands, Belgium, and Luxembourg.”
“It’s the perfect time for Ingrooves.”
Sarah Hildering van Lith
Sarah Hildering van Lith added: “It’s the perfect time for Ingrooves, who has an outstanding global reputation in distribution, technology and marketing, to expand into the Netherlands where in addition to our country’s strength in dance, local hip-hop is dominating the charts.
“I look forward to nurturing and investing in the independent record label landscape here as a global player with a dedicated local team.”
Hildering van Lith’s appointment comes five months after she left Ledo, an Amsterdam-based DIY distribution company she co-founded alongside Eelko van Kooten.
The latter exec is well known in the music business as the co-founder of Spinnin’ Records, which was sold to Warner Music Group for more than $100 million in 2017.
In May, Ledo filed for bankruptcy just two months after its public launch.Music Business Worldwide
