Tom Poole has been named Head of Promotions at UK-based Kartel Music Group.
In his new role, Poole will lead the promotions team across all media.
Kartel artist services clients include The Prototypes, FINDLAY, Matt Goss, Morcheeba, Kid Bookie, Boyzlife, Kat Von D and Liz Lawrence.
The company’s label clients include Bomba Estéreo (Sony), Cheat Codes (Downtown Music Group), Lake Street Dive (Nonesuch), Greta Isaac (MADE Records/UMG) and many more.
Poole was previously Kartel’s Head of Radio.
In that role, Poole helped steer independent artists to playlist additions across BBC Radio 1, BBC Radio 2 and BBC Radio 6 Music.
Kartel says Poole’s promotion is part of a wider expansion of its marketing and promotions agency.
“Tom has demonstrated an innate understanding of the artist journey.”
Charles Kirby-Welch, Kartel
Charles Kirby-Welch, Kartel CEO and Founder, said: “Since joining the team Tom has demonstrated an innate understanding of the artist journey, for both emerging and established talent, and how that maps onto media promotions.
“Tom’s passion and knowledge of UK radio is truly infectious and has enabled clients to navigate what remains a hugely important and competitive area with confidence.”
“The promotions team are constantly forced to evaluate their activities in a changing landscape increasingly driven by digital media, influencer reach and audience metrics.
“Artist development, song promotion and audience growth take time, skill and expertise to flourish. Understanding the value of promotions in this equation is critical.“
“I’m very proud of what we’ve achieved over the past couple of years.”
Tom Poole
Tom Poole, added: “The Kartel Promotions department has worked tirelessly over the past 3 years, I’ve been here to not only improve our service offering to a growing internal roster of clients, but also to showcase the value and experience we’re able to bring to external campaigns for a diverse range of labels, artists and management teams across radio, PR and media strategy,”
“I’m very proud of what we’ve achieved over the past couple of years, particularly during a very turbulent 18 months for the independent sector, and I’m really excited to push on and grow the department further in my new role here.”Music Business Worldwide
