Virtual reality music company MelodyVR has entered into an exclusive UK partnership with mobile operator O2.
The relationship kicks off with MelodyVR unveiled as the exclusive music partner of O2’s 5G UK launch today (October 17).
People who sign up to the O2 5G plan will receive 12 months of access to MelodyVR, as well as an Oculus Go device.
The collaboration with O2 – one of the country’s largest mobile networks with a customer base of 25 million, comes on the heels of MelodyVR recently launching on smartphones, supplementing its VR headset offering.
“We’re thrilled to be partnering with O2 to deliver incredible music experiences to their customers and we look forward to welcoming even more fans to the MelodyVR platform.”
Anthony Matchett, MelodyVR
Anthony Matchett, CEO of MelodyVR said: “O2’s 5th Generation network has the power to enable an entirely new suite of technological advances and experiences that will revolutionise how we all engage with technology.
“We’re thrilled to be partnering with O2 to deliver incredible music experiences to their customers and we look forward to welcoming even more fans to the MelodyVR platform.”
“At O2, we’ve always been a customer led business, with a rich heritage in live music, so the opportunity to create unique experiences like this with MelodyVR, that bring customers closer to the things they love, is fantastic.”
Nina Bibby, O2
Nina Bibby, CMO, O2 added: “Partnering with companies like MelodyVR creates a perfect way for O2 customers to enjoy virtual reality like never before – experiencing legendary gigs from around the world, reliving ones they’ve been to and seeing performances they can’t get to.
“At O2, we’ve always been a customer led business, with a rich heritage in live music, so the opportunity to create unique experiences like this with MelodyVR, that bring customers closer to the things they love, is fantastic.”Music Business Worldwide
