Audio Network has appointed Cindy Chao as its VP, East Coast with the remit of driving awareness of the Audio Network brand in the US and executing the company’s strategy across its core customer segments of advertising & branded content.
The UK-born company is one of the world’s largest independent creators and publishers of original high-quality music for use in film, television, advertising and digital media.
In April 2019, Entertainment One entered into an agreement to acquire Audio Network, in a buyout valued at approximately US $215 million.
Based in New York and reporting to Andy Williams – Global Commercial Director (London), Chao will play an integral role in maximizing revenue opportunities through synchronization licensing with key US partners.
Chao previously held the Head of Branded Content role at Audio Network, prior to stepping away to lead the operations of Squeak E. Clean Studios.
Over the course of the past few years, Audio Network has made significant advances to gain market share around the globe, with the acquisition of its French sub-publisher, the opening of offices in Tokyo, hiring of key executive roles from entertainment studios, music labels and major brands, and a focus on the North American market with the hiring last year of Todd King as VP West Coast (US), and now with Chao joining the group on the East Coast.
“She’s joining at an incredible point of business growth in our US market and, with her leadership in place on the East Coast, we’ll be able to super-charge our efforts.”
Robb Smith, Audio Network
“We’re delighted to welcome Cindy back to the Audio Network family,” said Robb Smith, CEO at Audio Network.
“She’s joining at an incredible point of business growth in our US market and, with her leadership in place on the East Coast, we’ll be able to super-charge our efforts.”
“Robb and his powerhouse leadership team have created an amazing opportunity for me to contribute to a company that continues to reshape the industry.”
Cindy Chao
Chao added: “I’m incredibly excited to join during this era of growth.
“Robb and his powerhouse leadership team have created an amazing opportunity for me to contribute to a company that continues to reshape the industry.”Music Business Worldwide