Analysis News Tencent Music isn’t actually a Chinese company. Why should the global music business care? Why the company's Cayman Islands setup should be closely scrutinized by music's biggest players
Analysis More and more corporate brands are starting their own record labels (again). Will they last? Are brand-led labels a threat or an opportunity for music's incumbent powers?
Analysis Spotify Needs To Make A Decision About Its Future, Based On Whether It Actually Believes Its Own Mission Statement The streaming company's acquisitions may have to change shape, argues Cherie Hu
Analysis Entertainment Is Getting Even Shorter, And Even Longer. What About The ‘Purgatory’ In The Middle? Cherie Hu tackles changing trends in audio-visual media
Analysis Instagram’s new e-commerce features could transform music marketing – but only if the record industry is willing to change Should record labels start approaching Instagram differently?
Analysis News Why The Music Industry Needs The Video Gaming Industry’s Help To Scale Virtual Concerts Cherie Hu takes a deep dive into in-video-game concerts, following the huge impact made by Marshmello's performance in Fortnite
News The four types of music subscription models in 2019 What music fans are spending money on every month – and how it's going to evolve
News What Netflix’s ‘choose-your-own-soundtrack’ paradigm reveals about the future of the music industry If movies become more interactive on our televisions, what will it mean for licensing?
Analysis United Airlines and the myth of ‘ad-free’ in paid music streaming Cherie Hu on how lines are becoming blurred over what constitutes an 'ad' on Spotify et al
Analysis A&R ‘Moneyball’ is hotter than ever. But will it actually improve the music business? After Apple's acqui-hire of Asaii, what's next for AI-driven artist discovery?
Analysis Tencent Music uses ‘tipping’ to rack up revenues. Why aren’t Western music streaming platforms doing the same? Cherie Hu on what the likes of Spotify can learn from China's biggest streaming music company
Analysis Blog Vine and Musical.ly transformed the music industry – then they disappeared. Will history repeat itself? What does the death of innovative (and beneficial) digital music platforms mean for the future of the business?
Analysis What happens when artists and record labels build and buy their own media companies? Cherie Hu breaks down the increasing similarities between 'music companies' and 'media companies'