Brent Faiyaz renews publishing deal with PULSE Music Group

Pictured [L-R] at PULSE Music Group offices: Scott Cutler, co-CEO, PULSE Music Group; Jayne Andrew, Partner and Co-Owner, Colture; Brent Faiyaz; Ashley Calhoun, President, PULSE Music Group; Ty Baisden, Partner and Co-Owner, Colture; and Josh Abraham, co-CEO, PULSE Music Group.

R&B star Brent Faiyaz has renewed a global publishing deal with Los-Angeles-based PULSE Music Group.

Faiyaz initially signed to PULSE in 2016 and since that time, has collaborated with superstar artists, songwriters, and producers including Drake and Tyler, The Creator.

Faiyaz currently has around 12 million monthly listeners on Spotify.  In 2016, he formed his own independent label, Lost Kids, and released his Fuck The World EP in 2020, which debuted at No.20 on the Billboard 200 chart.

Coinciding with his publishing deal renewal, Faiyaz’ debut full-length album WASTELAND, released independently by Lost Kids via Venice and Stem on July 8, has hit No.1 on the Billboard Hot R&B/Hip Hop Albums, No.1 on R&B albums, No.2 on Billboard 200 and was No.1 on the Spotify Top Albums Debut Global chart.

Over the WASTELAND’s release weekend, songs from the album simultaneously held the No.1, No.2, No.4, No.5, No.6, No.7, No.8, and No.9 slots on the Spotify ‘Top Songs Debut USA’ charts.

WASTELAND includes previously released singles featuring Drake and Tyler, The Creator.

It also contains features from Alicia Keys, Raphael Saadiq, and Tre Amani, with string arrangements and production on several tracks by Jordan Waré, and additional contributions from The Dream.

 

The album is executive produced by Jonathan “Freeze” Wells. PULSE Music Group also publishes Lil Rece, producer on Dead Man Walking and Price of Fame and Joony, co-writer and artist feature on FYTB Feat. Joony via Faiyaz’s Lost Kids JV.

PULSE also publishes Chad Hugo who co-produced with Pharrell Williams on Wasting Time Feat. Drake and The Neptunes.

In 2021, Faiyaz collaborated with the likes of Baby Keem, Meek Mill and Tems, and surpassed 8.5 billion streams for his catalog, which includes two Certified Platinum and five Certified Gold singles.

“With Brent and Ty, we found kindred spirits. They are working toward the highest artistic bar.”

Scott Cutler and Josh Abraham, PULSE 

Scott Cutler and Josh Abraham, co-CEOs of PULSE Music Group, said: “With Brent and Ty [Baisden, manager], we found kindred spirits. They are working toward the highest artistic bar.

“They are both fiercely independent and will not compromise. We have been part of Brent’s journey from the early days and have always had a real understanding of his vision. Ty and Brent play by their own rules, and we very much relate to that. We could not be prouder of Brent. It is an honor to be on this journey with him.”

“PULSE was the first publishing company that Ty sent Brent’s music to, and as soon as I heard Brent’s voice I immediately knew that I had to work with him, so we moved quickly to close the deal in spring of 2016.”

Ashley Calhoun, PULSE

Ashley Calhoun, President PULSE Music Group, said: “We’ve been involved with Brent since the beginning.

“PULSE was the first publishing company that Ty sent Brent’s music to, and as soon as I heard Brent’s voice I immediately knew that I had to work with him, so we moved quickly to close the deal in spring of 2016.

“Brent and Ty then reinvested the publishing advance back into their company, which made it possible for Brent to stay independent as an artist because he was able to support himself financially, use our recording studios, and focus on his music full-time.

“It’s been pedal to the floor ever since, and we’re so proud to be a part of Brent’s incredible team and story.”

“I’m excited for the future. This is only the beginning.”

Brent Faiyaz

Brent Faiyaz added: “I’m excited for the future. This is only the beginning.”

“Lost Kids & Pulse writing publishing checks for the 99 and the 2000s.”

Ty Baisden

Ty Baisden, said: “Lost Kids & Pulse writing publishing checks for the 99 and the 2000s.”


PULSE says that its roster is credited with over 150 million units of recorded music sales, 10 billion streams, and more than 250 Platinum and Gold certifications.

Besides Faiyaz, talent signed to the company include James Blake, Ty Dolla $ign, OZ, Chad Hugo, Kaytranada, OG Parker, Kehlani, and Freddie Gibbs, among many others.

Artists such as Joony and Lil Rece, who are starting to attract commercial buzz, are also signed to PULSE. Music Business Worldwide