ATC Group is an independent music business company operating internationally with strong business focus in the key commercial areas of music artist’s business.
The Group encompasses direct artist representation in the form of management and live representation, merchandising, music promotion, livestreaming and a range of other music services. The Group is headquartered in London, with offices in the key industry hubs of Los Angeles and New York, and also in Europe.
A number of strategic acquisitions have seen ATC spend a multimillion-dollar sum on M&A including:
- A 50% stake in McKeown Events (now known as Joy Entertainment), via a GBP £475k transaction in 2024;
- A 55% stake in Raw Power Management, via a £1.41 million transaction in 2024, which brought into the ATC fold artists such as Bring Me The Horizon, Bullet For My Valentine, The Mars Volta, The Damned, You Me At Six, and Don Broco;
- A 60% stake in merch firm Sandbag, which was the primary driver of a 156% spike in revenue at ATC that year. According to company documents, ATC’s majority stake in Sandbag was acquired in 2023 for an initial amount of GBP £2.42 million.
Music Business Worldwide