EMI Records said in a media release that Wyn Jones will be responsible for “driving the EMI business forward in exciting new directions”, and that she will be tasked with growing the label’s artists’ brands across the globe.
Wyn Jones initially joined Universal Music UK in 2016 as the company’s Digital Strategy Director.
Leading Universal’s in-house UK digital media agency, she has most recently worked on artist campaigns including The Streets, Andrea Bocelli and Dermot Kennedy.
Rebecca Allen, EMI President said: “We are incredibly excited that Kate is to join the EMI family. Having worked with Kate for several years, I have seen first-hand the innovation and energy that she brings to campaigns.
“As we continue to push the boundaries of how we work with artists, and how we communicate even more clearly with our audiences, I can think of no-one better than Kate to help lead the new era at EMI.”
Credit: Alisa Connan
“We are incredibly excited that Kate is to join the EMI family. Having worked with Kate for several years, I have seen first-hand the innovation and energy that she brings to campaigns.”
Rebecca Allen, EMI Records
Kate Wyn Jones said: “I’m both excited and humbled to join Rebecca and the amazing team at EMI at such a pivotal point in the label’s journey.
“Our ambition is to build upon the phenomenal success and legacy of EMI by looking beyond the ‘norm’ of artist/marketing strategy, pushing boundaries and discovering new opportunities to engage fans and deliver success for our artists.”
Prior to joining UMG, Wyn Jones served as Co-head of Entertainment at London media agency the7stars.
In all, before going in-house at Universal, Wyn Jones spent over 10 years in the UK media entertainment sector working across Time Inc and Viacom/MTV, as well as working with numerous music industry clients including Columbia Records and Ministry of Sound.
In 2013, Wyn Jones was awarded The Media Week Award for the media relaunch for Daft Punk’s Random Access Memories.
