Pulse Music Group has promoted Joe Poindexter to Senior Vice President, Digital after over six years with the company.
Formerly Vice President, Digital, Poindexter will continue to execute the company’s digital strategy as well as lead Pulse Digital — a revenue-generating line of business providing digital strategy, digital execution and DSP representation for several outside clients from all areas of the entertainment industry.
He began his tenure at Pulse in January 2012 and has been a member of its executive team during an unprecedented growth period.
During that time, the company’s talent roster has quadrupled and its song catalog has surpassed 150 million units of recorded music sales and more than 10 billion streams.
“Joe’s leadership and vision for Pulse’s digital presence has been an important part of our success and we’re thrilled to recognize that with this promotion.”
scott cutler, pulse music group
Scott Cutler, co-CEO of Pulse Music Group said: “As a next-generation music publisher, continuing to create and execute a smart digital strategy is one of the things that sets Pulse apart from other publishers.
“Joe’s leadership and vision for Pulse’s digital presence has been an important part of our success and we’re thrilled to recognize that with this promotion.”
Josh Abraham, also co-CEO of Pulse Music Group added: “Songwriters want an innovative, digital-native partner that can help them identify and take advantage of new opportunities to share their music with the world.
“Joe’s work is a big part of what makes Pulse such a forward-thinking publisher and I congratulate him on his promotion.”
josh abraham, pulse music group
“Joe’s work is a big part of what makes Pulse such a forward-thinking publisher and I congratulate him on his promotion.”
Poindexter said: “I am grateful for the opportunity to work for a company like Pulse, and I thank Scott Cutler and Josh Abraham for their continued belief in me.
“We’ve found a great balance in having the courage to do new things, while maintaining the vision that was established at the very beginning of this journey.
“Pulse prides itself on being unique, and I look forward to being part of this team well into the future.” Music Business Worldwide