Signia Creative has partnered with Sofar Sounds and the UK-based charity Help Musicians on a series of shows to raise funds to support musicians.
Signia Creative is a division of the private investment office Signia, that specialises in investment management for ‘creative entrepreneurs’ in the Music, Entertainment and Sports industries.
The inaugural show with BRIT Award winner Emeli Sandé to an audience of 100 ballot winners will take place on Monday, June 17.
“Help Musicians would like to thank Signia, Sofar Sounds and Emeli Sandé, who all understand the importance of the vital work that we do for musicians.”
Belinda Dee, Help Musicians UK
The show will launch the Sofar x Signia in aid of Help Musicians series, that will continue throughout the year, taking place in landmark venues with household names and emerging artists.
“Supporting the wellbeing of musicians is a cause close to my heart and when I was asked to take part I jumped at the chance, I can’t wait.”
Emeli Sandé
Emeli Sandé said: “I’m honoured to be kicking off this fantastic series of ‘Sofar x Signia in aid of Help Musicians’ gigs.
“Supporting the wellbeing of musicians is a cause close to my heart and when I was asked to take part I jumped at the chance, I can’t wait!”
“Signia are thrilled to be partnering with Sofar Sounds and Help Musicians on this exciting series of shows.”
Dan O’Neill, Signia Creative
Dan O’Neill, Head of Signia Creative added: “Signia are thrilled to be partnering with Sofar Sounds and Help Musicians on this exciting series of shows.
“When the idea of this philanthropically focused, live gig series was first hatched by the team here at Signia Creative, we never dreamt we would have the pleasure of working with Emeli on our first show – so a big ‘thank you’ has to go to Emeli and her team for their support. We Love Music, We Help Musicians.”
“As CEO of Signia it gives me great personal pride to see this exciting, philanthropic project come together with a such glittering star as Emeli headlining.”
Carnegie Smyth, Signia
Carnegie Smyth, CEO of Signia, said: “As CEO of Signia it gives me great personal pride to see this exciting, philanthropic project come together with a such glittering star as Emeli headlining.
“When we originally sat down with Dan and conceived the idea of ‘Signia Creative’ we all agreed on several things: We had to do things differently, we had to be authentic, we had to give something back to the creative communities we serve and, lastly, we should always be innovative. ‘Sofar x Signia in aid of Help Musicians’ ticks every box. I can’t wait for the show.”
Tom Lovett, Global Commercial Director at Sofar Sounds, said: ”Sofar Sounds is incredibly excited to help put on a gig in support of such a worthy cause.
“Help Musicians is a fantastic organization and one that Sofar is proud to be associated with.”
”Sofar Sounds is incredibly excited to help put on a gig in support of such a worthy cause.”
Tom Lovett, Sofar Sounds
Belinda Dee, Director of Fundraising, Help Musicians UK, said: “Help Musicians would like to thank Signia, Sofar Sounds and Emeli Sandé, who all understand the importance of the vital work that we do for musicians.
“We are grateful for their support, with all proceeds from this event going straight to the frontline to help even more musicians.
“We really value the generous help of our supporters, allowing the charity to continue making a meaningful difference to the lives of musicians, so that they thrive, not just survive.”
The ticket ballot for the June 17 performance is now open.Music Business Worldwide