BMG has appointed Steve Redmond to run its communications worldwide.
The exec will be responsible for all areas of BMG’s communications internally and externally from the company’s artist and songwriter clients and liaison with its shareholder Bertelsmann through to its 500-strong worldwide team, the media, music industry and the wider world.
As Senior Vice-President Global Corporate Communications, he will report directly to BMG CEO Hartwig Masuch.
“Whether as a strategist, analyst, commentator or media advisor, Steve Redmond has a unique ability to cut to the heart of an issue, and then make things happen,” said Masuch.
”He brings a vital perspective to our management team.”
“Whether as a strategist, analyst, commentator or media advisor, steve has a unique ability to cut to the heart of an issue.”
Hartwig Masuch
Redmond has consulted for BMG in the UK and internationally since 2012, during a period in which the company has doubled its revenues, become a global player in both recordings and music publishing and has scored Number One records around the world.
“BMG is an extraordinary attempt to create a new kind of music company,” said Redmond. “Everything I have seen about this company is brave and ambitious and committed to doing the right thing. I am delighted to join them in their quest to offer artists and songwriters a genuine alternative.”
Alongside his commitment to BMG, Redmond will retain a small portfolio of outside interests, including his long-term advisory role for the Entertainment Retailers Association.
As a PR strategist, he has headed up projects for everyone from Modest! Management, German trade association the BVMI and the Music Managers Forum to the Association For Electronic Music, Tesco and Media-Saturn subsidiary 24/7 Entertainment. He was the first manager of BRIT Award-winners Catfish & The Bottlemen.Music Business Worldwide
